Overworked Departments Embrace Mobile Tech to Improve Outreach
Traditional communication methods such as emails, physical mail, and phone calls are proving to be ineffective when it comes to reaching a large audience. In this webinar, we explore the latest outreach technologies, including text messaging, mobile web apps, digital forms, and more. These tools offer practical solutions to common communication challenges faced by organizations across various industries.
Challenges in Traditional Communication:
The limitations of traditional outreach methods are becoming increasingly evident in the struggle to efficiently reach an audience. Modern-day technology provides solutions to the challenges posed by outdated communication methods while addressing new challenges like low attention spans and download barriers.
The Ubiquity of Mobile Phones
One undeniable truth is that everyone is always on their phones. Leveraging this fact, departments can adopt mobile web apps that create a 24/7 resource portal that does not require a download, ensuring that employees can consume content more efficiently. These apps can hold various content types, such as videos, photos, audio, and PDF. Build interactive content like quizzes, polls, comment boards, and surveys to collect data and increase engagement.
Use Cases for Text Messaging and Mobile Apps
Departments can seamlessly integrate these technologies into their operations to streamline processes and enhance communication. Here are some real-world use cases across different industries:
Human Resources
- Utilize a resource intranet for open enrollment.
- Send meeting reminders via text messaging.
Training
- Consolidate all training resources into an easily accessible mobile app.
- Send updates and upskilling info in a timely text.
Events
- Send text reminders to participants.
- Distribute passes via text.
- Create an event app for centralized information.
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Fundraising
- Implement text-to-give functionality.
- Use fundraising thermometers for progress tracking.
- Send follow-up messages for donor engagement.
Self-Guided Tours
- Develop smartphone tours, audio guides, and GPS maps for an immersive experience.
Form Intake
- Convert PDFs to mobile-friendly forms for easy intake of information.
One-on-One Questions
- Answer questions and monitor multiple chats simultaneously for efficient communication.
Conclusion
As technology continues to evolve, departments must adapt. Embracing text messaging and mobile apps not only addresses the challenges posed by traditional communication but also enhances engagement and accessibility. By implementing these solutions, organizations can revamp their communication strategies and foster effective outreach.
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